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Insadong 인사동
▶Autumn Foliage in Insadong & Around
▶Recommended Restaurants, Cafes & Teahouses
▶Recommended Accommodations & Nearest Airport Limousine Bus Stops
Open all year round
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Anguk Station (line 3, exit 6). Go straight 100m and turn left to Insadong-gil. 1 min walk.
Insadong is one of the best places in Seoul to experience Korean culture with its wooden teahouses, award-winning Korean restaurants, souvenirs, potteries and boutique art galleries.
Insadong Walking Guide
Teahouses & Award-winning Korean Restaurants ✦ Souvenirs & Potteries ✦ Art Galleries
From Anguk Station (line 3, exit 6), go straight about 100m and turn left to Insadong-gil. You will enter the start of Insadong Main Shopping/Culture Street (i.e. Insadong-gil) that stretches about 630m till Dynamic Maze.
Insadong-gil is a pedestrian-friendly street where no vehicles allowed from 10:00 - 22:00.
Shops, cafes and restaurants lined both sides of Insadong-gil. You can also venture into the alleyways to discover more unique finds.
Teahouses & Award-winning Korean Restaurants
Souvenirs, Antiques, Traditional Stationery, Handicrafts, Potteries & Porcelains
Art Galleries
Highlights of Insadong
Yeolrin Songhyeon Green Square ✦ Anyoung Insadong ✦ Line Friends ✦ Colorpool Museum ✦ GS25 ✦ Jogyesa Temple ✦ Ssamziegil ✦ Museum Kimchikan ✦ Dynamic Maze
Listing order from the start of Insadong-gil (near Anguk Station/Yulgok-ro Main Road) till the end of Insadong-gil.
1. Yeolrin Songhyeon Green Square 열린송현 녹지광장
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서울 종로구 송현동 48-9 | 48-9 Songhyeon-dong, Jongno-gu, Seoul
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24 hours
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In the middle of the bustling city center of buildings and busy roads is a green oasis, Yeolrin Songhyeon Green Square, located just diagonally across the road from the start of Insadong-gil Shopping Street or 2 mins walk from Anguk Station (line 3, exit 1).
The 'good-sized & not-too-large' park features seasonal flowers (e.g. rapeseed flowers, daisies, cosmos, poppies, peonies, daffodils, roses) and art sculpture exhibits where you can take a break and get invigorated with nature in between your travelling. There are walking trails, rest areas and restrooms in the park.
2. Anyoung Insadong 안녕인사동
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서울 종로구 인사동길 49 | 49 Insadong-gil, Jongno-gu, Seoul
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vary according to stores
Anyoung Insadong is a large multi-cultural complex opened in October 2019. It offers diverse cafes, restaurants, fashion stores, entertainment, museum with seasonal exhibits and a highly rated and most popular hotel in Insadong (i.e. Nine Tree by Parnas Seoul Insadong).
3. Line Friends Square Insadong @Anyoung Insadong 라인프렌즈 스퀘어 인사동
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서울 종로구 인사동길 49 안녕 인사동 1층 | Annyeong Insadong, 1F, 49 Insadong-gil, Jongno-gu, Seoul
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Mon-Fri 10:30 - 20:00, Sat-Sun 10:30 - 20:30
For Line Friends fans, check out Line Friends Square Insadong for the cutest items.
4. Colorpool Museum @Anyoung Insadong 컬러풀뮤지엄
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서울 종로구 인사동길 49 안녕인사동 6층 | Annyeong Insadong, 6th floor, 49 Insadong-gil, Jongno-gu, Seoul
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10:00 - 20:00 (last admission 19:00)
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Adult (above age 12): ₩15,000 | Child (age 2-12): ₩12,000
Colorpool Museum is a color-themed playground made up of 9 halls for all ages. Each hall has its own theme colour and scent to deliver healthy energy and new inspiration to your life.
5. GS25 @Annyeong Insadong GS25 뉴안녕인사동점
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서울 종로구 인사동길 49 지상2층, 207,208,209호 | #207, 208, 209, 2F, 49 Insadong-gil, Jongno-gu, Seoul
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24 hours
GS25 New Annyeong Insadong Branch is a 24-hour unmanned and futuristic convenience store, worthy of a visit in Insadong. Inside the fairly large store, you can see robots making coffee, ice cream, smoothie, cotton candy and even pizzas! There are instant ramen cooking machines, commonly found only at convenience stores along Han River parks too!
6. Jogyesa Temple 조계사
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서울 종로구 우정국로 55 | 55 Ujeongguk-ro, Jongno-gu, Seoul
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24 hours
Located across the road (Ujeongguk-ro) from Anyoung Insadong/Nine Tree by Parnas Seoul Insadong is a traditional temple, Jogyesa Temple.
Jogyesa Temple is a representative Korean Buddhist temple and the headquarter of the Jogye Order. It is founded in 1910 during the Japanese Colonial Rule (1910 - 1945).
The temple held several festivals annually including the popular Lotus Lantern Festival on Buddha's Birthday (Apr - May) and Jogyesa Chrysanthemum Festival in Autumn (Oct). It also offers temple stay programs for overseas visitors to experience the Korean Buddhist culture.
7. Ssamziegil 쌈지길
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서울 종로구 인사동길 44 쌈지길 | 44 Insadong-gil, Jongno-gu, Seoul
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10:30 - 20:30
One of the main attractions at Insadong is Ssamziegil, a traditional culture and shopping complex selling the prettiest creative items. There are around 70 shops and restaurants in the 4-storey open-concept building.
8. Museum Kimchikan 뮤지엄김치간
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서울 종로구 인사동길 35-4 인사동마루 본관 4~6층 | 4th to 6th floors, Insadong Maru Main Building, 35-4 Insadong-gil, Jongno-gu, Seoul
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Tue - Sun 10:00 - 18:00. Last admission 17:30. Closed on Mondays, 1 January, Lunar New Year, Chuseok (3 days) & 25 December
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Adult (age 19-65): ₩5,000 | Youth (age 8-18): ₩3,000 | Child (age 3-7): ₩2,000 | Child (under 3)/Senior (over 65): free
Museum Kimchikan is selected by CNN as one of the World's Top 11 Food Museums in March 2015. It is a museum where the various aspects and stories of kimchi are interestingly preserved. There are kimchi tasting corner and hands-on kimchi-making experience too.
9. Dynamic Maze Insadong 다이나믹메이즈 인사동
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서울 종로구 인사동길 12 대일빌딩 지하1층 | Basement 1, Daeil Building, 12 Insadong-gil, Jongno-gu, Seoul
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10:00 - 18:00 (last admission 17:00)
Enjoy the indoor adventure maze and go through different obstacles with your friends or families.
10. Others
Popular large-sized supermarket, KOREA MART and fashion accessories store, BLINGBOX have also opened their branches in Insadong too.
Autumn Foliage in Insadong & Around
Insadong-gil Street ✦ Yulgok-ro Road ✦ Ujeongguk-ro Road
Insadong and its surrounding areas are well-known for their magnificent autumn foliage in fall.
Insadong-gil Shopping Street
Along the main shopping street of Insadong, Insadong-gil Street is lined with tall gingko trees on both sides of the road. The gingko leaves turned to full golden yellow in autumn later than its surrounding areas though.
Yulgok-ro Road
When you stepped out of Auguk Station (line 3) onto Yulgok-ro Road in autumn, you will see brightly-coloured yellow gingko trees lining beautifully on both sides of the road.
The gingko trees are extended along the road towards Bukchon Hanok Village and Changdeokgung Palace & Secret Garden on one side; the other side stetches towards Gyeongbokgung Palace and Seochon Hanok Village in about 2km long.
Ujeongguk-ro Road
Ujeongguk-ro Road that runs along the side of Insadong and in front of Jogyesa Temple is another stretch of gingko trees. The gingko tree-lined road stretches till Jonggak Station (line 1) in about 550m long.
Recommended Restaurants, Cafes & Teahouses in Insadong
There are many fabulous restaurants and teahouses in Insadong. Several restaurants are selected as Michelin Bib Gourmand too.
💡The Michelin Bib Gourmand award recognises restaurants with friendly atmosphere and serve excellent food at reasonable prices.
Here are the recommended restaurants, cafes, teahouses in Insadong. Listing order based on the walking distance from Anguk Station (line 3, exit 6).
A Flower Blossom on the Rice 꽃밥에피다
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서울 종로구 인사동16길 3-6 | 3-6, Insa-dong 16-gil, Jongno-gu, Seoul
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11:30 - 21:00, Breaktime 15:00 - 17:30, Last Order 14:00, 20:00. Closed on Lunar New Year & Chuseok
A Flower Blossom on the Rice is an eco-friendly Korean restaurant that was selected yearly as Michelin Bib Gourmand (2018-2023) and Michelin Green Star (2021-2023). The restaurant aims 'to create properly prepared, deep flavours using traditional food and eco-friendly ingredients produced domestically'. e.g. organic rice, organic Korean beef, pesticide-free vegetables, non-antibiotic Korean pork, domestic sesame oil, domestic bean traditional soy sauce and domestic wheat.
Anyoung Bricksand (Insadong Branch) 안녕브릭샌드 인사동점
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서울 종로구 인사동길 49 안녕인사동 1층 M층 | 1st floor M, Hello Insadong, 49 Insadong-gil, Jongno-gu, Seoul
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10:00 - 20:30
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Taste freshly baked, wide selection of financiers in store every day and bring back with you the nicely packaged gift sets.
Bukchon Handmade Dumplings (Insadong Main Branch) 북촌손만두 인사본점
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서울 종로구 인사동길 42-5 1층 | 1st floor, 42-5 Insadong-gil, Jongno-gu, Seoul
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11:00 - 20:00
Bukchon Handmade Dumplings is a popular traditional North Korean handmade dumpling restaurant with its secret recipe passed down for generations. The restaurant serves many types of dumplings (e.g. fried, steamed, assorted) and noodles (e.g. cold spicy buckwheat noodles, noodles soup with dumplings).
Gaeseong Traditional Dumplings House (Insadong Main Branch) 개성만두 궁
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서울 종로구 인사동10길 11-3 | 11-3, Insa-dong 10-gil, Jongno-gu, Seoul
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Mon-Tue 11:30 - 20:00, Break time 15:00 - 16:00, Last order 19:20
Wed-Fri 11:30 - 21:00, Break time 15:00 - 16:00, Last order 20:20
Sat 11:30 - 21:00, Last order 20:20
Sun 11:30 - 20:00, Last order 19:20
Closed on Lunar New Year & Chuseok (2 days)
Gaeseong Traditional Dumplings House is famous for their dumplings (soup/steamed) and has been selected as the Bib Gourmand in Michelin Guide for 7 consecutive years (2017-2023). Besides dumplings, their menu also includes pancakes, boiled pork, acorn jelly, beancurd and liquor (traditional rice wine, plum wine, beer, soju, etc).
Insadong Korean Traditional Teahouse & Garden 인사동 전통찻집 전통다원
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서울 종로구 인사동10길 11-4 | 11-4, Insa-dong 10-gil, Jongno-gu, Seoul
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11:00 - 21:20
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Insadong Korean Traditional Teahouse & Garden is located inside Kyungin Museum of Fine Art. It is a great place to chill out in the tranquil greenery atmosphere, away from Insadong crowd.
Insadong On Hot Pot 온따뜻한 솥밥
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서울 종로구 인사동12길 12-3 | 12-3, Insa-dong 12-gil, Jongno-gu, Seoul
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11:30 - 20:45, Breaktime 15:20 - 17:00, Last Order 14:20/19:55. Closed on Sundays.
For fans of pot rice, do not miss out the hanok restaurant, 'On Hot Pot' located in the small alley of Insadong. It serves 5 types of hot pot (Chicken & Burdock, Seafood, Shrimps & Garlic Soy Sauce, Abalone, Pollack Roe & Corn).
Insadong Garlic Bossam 인사동마늘보쌈
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서울 종로구 인사동8길 12-5 | 12-5 Insadong 8-gil, Jongno-gu, Seoul
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11:00 - 22:00, Breaktime 15:00 - 17:00, Last Order 21:00
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Insadong Garlic Bossam is a famous old restaurant located in the small alley of Insadong. Its signature dish is Garlic Bossam (Korean Boiled Pork Wrap). Other menu items include tofu kimchi, chive pancake, stir-fried fish, chestnut makgeolli, etc.
Other Restaurants, Cafes & Teahouses in Insadong
Popular Attractions Near Insadong
Insadong is located near to several popular attractions of historical heritage, including 2 UNESCO World Heritage Sites of Jongmyo Shrine and Changdeokgung Palace & Secret Garden.
Walking distance to attractions based from exit 6 of Anguk Station (line 3):
Walking distance to other attractions based from Dynamic Maze (i.e. end of Insadong-gil):
Recommended Accommodations in Insadong & Nearest Airport Limousine Bus Stops
Besides easy access to many hot tourist attractions in Seoul and short walking distance to subway stations, shops, cafes, teahouses and restaurants, Insadong also offers several good and popular accommodation options.
Airport Limousine Bus between Incheon International Airport & Insadong/Anguk Station
Airport Limousine Bus 6011 to/from Incheon International Airport (Terminal 1 & 2) stops at Anguk Station (line 3).
From Incheon International Airport - Drop off at Auguk Station between exit 5 & 6. T1 (6th stop)/T2 (7th stop). To Incheon International Airport - The bus stop is at Anguk Station between exit 1 & 2, in front of Hana Bank, T1 (6th stop)/T2 (7th stop).
Listing order of recommended accommodations based on walking distance from Anguk Station (line 3, exit 6):
Nine Tree by Parnas Seoul Insadong
★★★★ | 8.6 Review Rating
Nine Tree by Parnas Seoul Insadong is a popular and highly rated 4* hotel with many different room types (double, twin, triple, suite, kids). It is located within 3 mins walk from Anguk Station (line 3, exit 6) and along the main shopping street of Insadong. The hotel features air-conditioned rooms, fitness centre, concierge service, free WiFi and currency exchange for guests.
💡For early check in/out, hotel provides good-size lockers where you can self-store your luggage conveniently at no additional charge. On top, you can place/take out your items in the locker multiple times too.
💡At the locker room, there is a weighing machine and bench where you can place your luggage for re-packing if required.
💡Hotel reception can provide an info sheet and map to the nearby airport limousine bus stop (to Incheon International Airport) with details on bus timing, price, 1st/last bus, etc.
💡From the hotel's main entrance, it is 1-2 bus stops away to Myeongdong Shopping District & LOTTE Department Store (Myeongdong Main Store).
Somerset Palace Seoul
★★★★ | 8.6 Review Rating
Located within 6 mins walk from Anguk Station (line 3, exit 6), Somerset Palace Seoul offers serviced apartments with kitchen facilities, rooftop swimming pool, fitness centre, 24-hour convenience store, lounge and free parking. Each apartment features designer furnishings, TV with cable channels, home entertainment system, washer and tumble dryer.
Orakai Insadong Suites
★★★★ | 8.4 Review Rating
The popular Orakai Insadong Suites offers luxurious self-catering apartments with well-equipped kitchenette and satellite TV. Facilities include indoor swimming pool, fitness centre and sauna. The property is located within 6 mins walk to Anguk Station (line 3, exit 5) or 4 mins walk to Jongno 3-ga Station (line 5/3/1, exit 5).
Sunbee Hotel Insadong Seoul
★★★ | 8.8 Review Rating
Sunbee Hotel Insadong Seoul is conveniently located within walking distance to 3 subway stations, namely Anguk Station (line 3, exit 6, 8 mins walk), Jonggak Station (line 1, exit 3, 5 mins walk) and Jongno 3-ga Station (line 5/3/1, exit 5, 7 mins walk). The hotel features spacious rooms with neutral colours and free WiFi access.
Amid Hotel Seoul
★★★★ | 8.5 Review Rating
Amid Hotel Seoul is located within 10 mins walk to Insadong, Myeongdong and Ikeongdong Hanok Village. The nearest subway stations are Anguk Station (line 3, exit 6, 8 mins walk) and Jonggak Station (line 1, exit 3-1, 4 mins walk). Its 24-hour front desk offers luggage storage, currency exchange and concierge services.
Map Overview of Insadong - Nearby Attractions, Subway Stations, Recommended Hotels & Nearest Airport Limousine Bus Stops
Map of Insadong - Attractions, Recommended Restaurants, Cafes, Teahouses & Hotels
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